To create a campaign where customers "unlock" a discount with a code, do the following:
Step 1: Create a campaign
Go to the "Management" tab and select "Campaigns" on the left.
Then select "Add".
In the window that opens, fill in the following fields in the "General" tab:
Campaign name: Customers don't see this name. It should be descriptive so you can find it easily.
Coupon entry message: This message appears on the event page on More. You can use the following:
Παρακαλώ εισάγετε τον κωδικό σας | Please Insert your code
Multiple redemption: Only select this if you want a coupon to be used more than once.
Once you select it, a new field opens where you can enter how many times the coupon(s) can be redeemed. If you leave the "coupon redemption count" field empty, the coupon will have no redemption limit.
Availability: "All sites" is already selected, so you don't need to change anything.
Campaign type: "ekali-validation" is selected by default. For a code campaign you don't need to choose anything from the list, so change the default option from "ekali-validation" to the blank option, as shown in the image below.
Campaign start and end date: Enter the start and end date and time, which sets the period the campaign will be active.
Next, go to the campaign's "Import coupons" tab.
Add (paste) your list of codes, or just one code (which can be redeemed multiple times), and click "Save".
💡 Code guidelines
Coupons should:
Contain only lowercase English letters and/or numbers, so there's no confusion between Greek and English characters (e.g. net1234).
NOT contain spaces or other special characters (e.g. !@#$%^&*()[]{}'?".,;:-_).
Ideally be no longer than 8 characters, so they're easier for customers to copy and/or remember.
Ideally not contain the characters O, I, L or the numbers 0, 1, as these look similar and can cause confusion.
We recommend using lowercase rather than uppercase letters to avoid any confusion.
You can generate unique coupon codes from one of the links below:
Step 2: Add the discount that will be linked to the campaign
First, you need to create the discount in the event's pricelist that will be "unlocked" with a code.
You can name the discount "Coupon redemption".
Important: As it hasn't been linked to the campaign yet, keep this discount visible in Teller only ("on no site, Teller only").
For detailed instructions on adding a discount, see here
If you have dates with different pricelists and want to link them to the same campaign, you'll need to add a redemption discount to each pricelist.
Also, if your pricelist has different zones, you'll need to add a redemption discount to each zone (or all zones) you want to link to your campaign.
Step 3: Link the campaign to your event's discount
Go to the dates tab of the event you want to set up the campaign for. If you need instructions on how to get to the dates tab, see here.
Select the date or dates you want to link to the campaign
Click the "Campaign" button.
In the window that opens, select the campaign you created and the discount or discounts that will only unlock with a coupon, and click "Save".
For example, if your pricelist has two zones and you want redemption to be available for both zones, you'll see the following:
Finally, you need to make the discount linked to the campaign visible in Teller - sites.
From the production's dates tab, you can click your event's pricelist to go to the pricelist page.
After clicking "details", go to the "active in Teller - sites" column and make the redemption discount visible "in Teller and sites".
Note
If your campaign gives a free ticket when the customer enters their code, make sure you've enabled completing these tickets in the "Dates" tab. Otherwise, the customer will complete their order but it will be cancelled shortly afterwards.
To enable this option, click the down arrow to the left of the venue and select "Allow zero-price sales on Site".
The setting is saved automatically.
